For more than a dozen years, Bay Area Exhibits has worked closely with clients to create custom trade show displays that make a difference. We’ve learned a lot over those years about marketing your company within the borders of a booth, while competing for customers in a bustling exhibit hall.
Our Marketing Resource hub was designed to share our insights about what works. It is the result of our experience designing for a broad range of discerning clients, and working with some of the trade show industry’s top professionals.
Each trade show exhibit tells a story. It should be simple and focused; easy to understand and experience. A successful trade show exhibitor presents an open and inviting environment with clear brand identity. The graphics should be clean; the message short. When you are competing for attention in a crowded exhibit hall, there is little time to capture an audience. And, isn’t that why you’re there?